Cryptonews NFT News

GameStop Makes Its NFT Move Official – and Will Likely Use Ethereum

Adoption

Ethereum

NFT Non-fungible tokens

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Tim Alper

Author

Tim Alper

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Tim Alper is a British journalist and features writer who has worked at Cryptonews.com since 2018. He has written for media outlets such as the BBC, the Guardian, and Chosun Ilbo. He has also worked...

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Last updated:

June 26, 2023

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The Texas-based, stock exchange-listed gaming retailer GameStop (GME) has rolled out a website to promote a forthcoming non-fungible token (NFT) platform.

Per the website copy, the firm is “building an [NFT] team,” and added that it was now recruiting “engineers (Solidity, React and Python), designers, gamers, marketers and community leaders.”

The website also featured the Ethereum (ETH) logo and an ETH wallet address – an indication, most probably – that the project will seek to work on the Ethereum blockchain.

On Reddit, one poster quipped that the news was “like a crossover episode of r/wallstreetbets and r/cryptocurrency,” while another remarked that it would be the “crossover episode nobody wanted but secretly was needed.”

Another opined that this was a sign that GME, which has made crypto-related moves in the past, was now “going into crypto, officially,” adding:

“I know most are skeptical, but this is a good step towards adoption.”

On another thread, GME stock enthusiasts and members of the r/wallstreetbets and r/superstonk subreddits wrote speculatively about the possibility of an unofficial Reddit community ETH-GME partnership, with some claiming they had an interest in crypto and ETH.

And on Twitter, Matthew Finestone, GME’s Head of Blockchain and – per his LinkedIn profile – the company’s “NFT project and Ethereum gaming” lead, wrote that he was “super excited and honoured to be part this chapter of GameStop,” which he added was “building [its] blockchain division.”

The firm started talking about its NFT ambitions last month when it posted a job vacancy to its careers page for a security analyst with NFT, crypto or blockchain knowledge. The role was with the company’s Grapevine, Texas headquarters.

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