10 Best Cryptos to Buy During the Bear Market of 2025

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Ines S. Tavares

Senior Web3 Writer

Ines S. Tavares

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Ines is a Senior Web3 Writer at Cryptonews. She writes research-driven, value-packed guides and reviews covering cryptocurrencies, exchanges, and other Web3 topics. Ines is constantly on the lookout...

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Last updated:

April 21, 2025 10:47 EDT

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Although crypto often experiences bearish intervals, there are always opportunities to invest. Certain sectors within the crypto space still tend to perform well even when the market experiences downturns.

According to our research, Solaxy, BTC Bull Token, MIND of Pepe, Best Wallet Token, SUBBD, and Fantasy Pepe are some of the best cryptocurrencies to buy during the current bear market of 2025. We assessed key factors such as long-term potential, protection from immediate downside, and current performance compared to the rest of the market.

Reviewing the Best Cryptos to Invest in During the Bear Market

Now, let’s take a more in-depth look at the best crypto to invest in during the bear market. We provided information covering use cases, roadmaps, and the price potential of these projects:

1. Solaxy (SOLX) – Early-Stage Solana L2 Positioned for Post-Bear Growth

Solaxy (SOLX) is a Layer 2 solution built on Solana that’s still in its presale phase, which already makes it interesting during a bear market. Since it hasn’t launched on exchanges yet, it’s protected from the usual price dips you see with tokens already trading. While everything else is crashing, presale projects like this allow you to get in early – before the hype cycle starts.

Solaxy makes Solana smoother to use for dApps and DeFi, which could be crucial when the market turns bullish again. If Solana grows, projects that boost its ecosystem, like Solaxy, could move even faster.

Also, the team has been active and transparent about what they’re building, which is always a good sign. When everything feels uncertain, it helps to invest in something that’s focused on solving real problems.

2. BTC Bull Token (BTCBULL) – Emerging Bitcoin Proxy With Deflation and Airdrops

BTC Bull Token (BTCBULL) offers potentially amplified exposure to Bitcoin’s price movements. It’s expected to increase value more rapidly than regular BTC during upward shifts, which can appeal to risk-tolerant traders looking to maximize gains during recovery phases. At the same time, BTCBULL’s status as a meme coin also makes it more volatile, especially in unstable markets.

Since it’s still in presale, BTCBULL hasn’t been exposed to real-time price fluctuations yet. This gives early participants some protection from short-term dips that are common in bear markets.

For those positioning themselves ahead of a potential recovery, BTC Bull Token offers a way to gain early exposure to a Bitcoin-themed asset without being directly tied to BTC’s current volatility.

3. MIND of Pepe (MIND) – Presale AI Meme Coin With Market Prediction Tools

MIND of Pepe (MIND) is an ERC-20 token that blends meme coin culture with artificial intelligence. Its AI agent is designed to analyze market sentiment and interact with decentralized apps in real time. While still early in development, this concept adds a layer of utility that isn’t common among typical meme tokens.

MIND isn’t yet affected by the usual volatility in open markets during a bear cycle, as it’s continuing through its ongoing presale. This gives early backers a bit of a buffer against the immediate downside, and makes it easier to wait for broader market conditions to shift. It also gives the MIND of Pepe team time to build features without pressure from live token price movements.

That said, like most early-stage meme coins, MIND of Pepe carries risk and depends heavily on future adoption and execution. For those looking to diversify into speculative assets during a downturn, MIND may offer a different take on the meme coin narrative – one tied more to evolving AI tools than just hype alone.

4. Best Wallet Token (BEST) – Utility Token With Passive Income During Downturns

We also recommend Best Wallet Token (BEST) for investment purposes when a bear market hits, thanks to its multi-functional utility. It’s the native token of Best Wallet, a leading Web3 management platform with an extensive list of functions beyond just buying, selling, and storing crypto. For example, Best Wallet’s smartphone app also includes staking options, dApps, iGaming integrations, and even a crypto ICO launchpad feature called “Upcoming Tokens.”

In a bear cycle, BEST allows holders to stay active in the Web3 space and benefit from the additional utility that the token provides – such as reduced transaction costs, iGaming perks, governance votes, and access to trusted presale tokens via “Upcoming Tokens” for early investment opportunities.

You can also stake your BEST tokens and earn a 128% APY, which could help to offset losses, and keep earning while the markets cool off.

5. SUBBD (SUBBD) – An All-in-One AI-Powered Creator/Fan Connection Platform

SUBBD (SUBBD) is a new content creation and subscription platform that’s powered by both AI and Web3, and has a new utility token moving through its presale phase. Because the SUBBD token hasn’t launched on exchanges yet, it’s still insulated from the day-to-day price swings affecting the majority of traded assets.

The SUBBD token presale has already raised $208,000 from early supporters.

What makes SUBBD stand out is its plan to remove content subscription industry intermediaries, and give both fans and creators more flexibility and control. To enable this, the platform will launch an AI personal assistant to handle 24/7 fan interactions.

SUBBD also aims to provide frictionless crypto payments, advanced AI creation tools, and community rewards all under one roof. In practical terms, fans will get direct access to creators, while creators can keep more of their revenue. The platform currently has a combined network of over 250 million followers across its platform and ambassador networks, which has already helped this presale to start going viral.

6. Fantasy Pepe (FEPE) – Powers an AI Fantasy Football League

During a bear market, projects with long-term utility and strong community concepts often hold up better than hype-driven tokens. Fantasy Pepe ($FEPE) is a new crypto that blends meme culture with AI and Web3 functionality, offering a concept that could interest patient investors looking for actual use cases. At its core, the project is building an AI-powered fantasy football simulation where users participate in fast-paced prediction games, placing outcome forecasts using $FEPE tokens.

This adds a decentralized utility layer often missing from meme coins. Each match is governed by smart contracts and independent AI agents, ensuring fairness and removing central control.

Beyond gameplay, $FEPE offers dynamic staking opportunities, as holders can lock their tokens to earn up to 150% APY, with rewards adjusting based on staking pool activity. This staking model, combined with future NFT integration and community governance, adds extra dimensions to its ecosystem.

$FEPE is currently in presale at $0.0003, making it a low-entry option for those eyeing long-term plays during market uncertainty.

7. BNB (BNB) – Exchange-Backed Token With Real-World Demand Stability

BNB (BNB) has also emerged as one of the top coins to buy during the bear market. Although it’s currently one of the most volatile cryptos, BNB has potential. Following the collapse of FTX, Binance solidified its position as the dominant crypto exchange.

With daily trading volumes often exceeding $2.1 billion (according to CoinMarketCap), Binance continues to attract retail and institutional users – creating steady demand for BNB, which is used to pay trading fees at a discount.

Moreover, BNB is tied to and backed by the Binance exchange. The token offers investors the opportunity to capitalize on Binance’s growth. BNB holders can even deposit their tokens in the “BNB Vault” to generate a yield, adding another valuable long-term use case for investors.

8. Ethereum (ETH) – DeFi Backbone With Deep Liquidity and Staking Yield

Ethereum (ETH) needs no introduction, as this cryptocurrency remains the second largest behind Bitcoin and the backbone of the DeFi and NFT ecosystems. Although it’s not the fastest-growing cryptocurrency, Ethereum is a project with long-term potential, especially when the market is uncertain.

Ethereum’s success is primarily contingent on the NFT and DeFi sectors. Even in a bear market, Ethereum’s broad adoption and developer activity help maintain its relevance when many other projects slow down.

Ethereum’s transition to a proof-of-stake (PoS) consensus protocol was vital in the blockchain regaining its stature. Ethereum now requires over 99% less energy than before, making it one of the most eco-friendly crypto projects.

9. Cardano (ADA) – Resilient L1 With Steady Development and Staking

Cardano (ADA) is a smart contract platform known for taking a slow and steady approach. It’s built using peer-reviewed research and aims to be scalable, secure, and eco-friendly.

In a bear market, that steady progress can be a good thing. ADA has survived past crashes and keeps building upgrades like Hydra, which aim to make it faster. You can stake ADA to earn rewards in the meantime.

It might not move fast like other projects, but Cardano’s long-term focus and strong community make it worth keeping an eye on while prices are low.

10. Polygon (POL) – Useful Token with Rebound Potential During the Bear Market

Polygon (POL) is rounding off our discussion of the best crypto to buy during the dip. It’s a Layer 2 blockchain designed to work alongside the Ethereum network, making it faster and cheaper for developers.

Due to Polygon’s critical use case, the project has been able to partner with various companies, including Meta Platforms, Starbucks, and JPMorgan Chase. Meta and Starbucks even chose Polygon to power their ventures into the NFT space.

Many investors and developers believe that Polygon may not be required. That’s because Ethereum is expected to continue improving its scalability. However, this has yet to prove to be the case, and Polygon still has exceptional backing.

Are We in a Bear Market Now?

We’ve covered the best crypto to invest in during the bear market. Now, we’d like to examine the market forces themselves. Most analysts define a bear market as a 20% (or more) decrease in the market’s value over at least two months.

So, are we in a bear market now, and is cryptocurrency still a good investment? According to CoinMarketCap, the crypto market currently has a market cap of $2.68 trillion.

Judging by this increase, it’s safe to say that a bull market is ongoing. However, prices from the past year aren’t necessarily an indication of what will happen in the upcoming months.

Let’s look at the top-performing cryptos as examples. Bitcoin’s price increased +7.16% over the past month, whilst Ethereum’s value decreased -15.16%.

Ultimately, it’s not uncommon for crypto markets to experience downturns or upward momentum.

What Causes a Crypto Bear Market?

Before deciding what crypto to buy during the bear market, it’s essential to understand the forces that cause the bearish momentum. Here’s what can contribute to a pricing downturn:

• Geopolitical crises (e.g., the war in Ukraine)
• Rising interest rates
• A slowdown in economic growth
• Sudden adverse events (e.g., the collapse of FTX)
• Public health issues (e.g. the COVID-19 pandemic)
• Major security breaches or large-scale hacks (e.g,. the $1.5 billion Bybit exchange hack)
• Regulatory crackdowns or unclear government policies

Unfortunately, these factors have created the perfect environment for a bear market. When they’re present, it creates a ‘risk-off’ atmosphere for investors, leading them to shy away from crypto.

It may also prompt investors to liquidate their crypto holdings, which causes downward price pressure. But despite all the negativity, there are still some cryptos to buy during the crash that offer potential.

When Will the Bear Market End?

The average equity bear market lasts 289 days. There’s no direct correlation between this number and the cryptocurrency market. However, it demonstrates that downturns aren’t fleeting – they can last months if not years.

Previous crypto bear markets, such as the ones in 2012 and 2016, have lasted up to 300 days. There was also a bear market during the COVID-19 crash, although prices rebounded extremely fast in this instance.

The current bear market has been shaped by various factors, including macro uncertainty, security breaches, and shifting sentiment around interest rates. Despite major developments like Bitcoin ETF approvals, investor caution remains high.

Moreover, Bloomberg recently pointed out that the stock and crypto markets are becoming increasingly correlated. Due to this, the crypto bear market can be surmised to end around the same time as the equity bear market.

If rising rates and overall market uncertainty can be ended, this could trigger a shift in sentiment, potentially marking the beginning of the next crypto bull cycle.

Should You Invest During a Bear Market?

Finding the next cryptocurrency to explode can be tricky – especially in a bear market. Furthermore, many investors avoid buying new coins entirely due to the overwhelming volatility. But does that mean that investing during a bear market is a bad idea?

The short answer is yes. Bear markets have risks, and trading volume is often low as people move toward ‘safe-haven’ assets like gold. Still, they also create unique chances to buy strong projects at a discount.

It’s common for solid tokens to lose value simply due to the broader market, not because of anything wrong with the project itself. For investors with higher risk tolerance, this can be a limited-time opportunity to enter early – before sentiment shifts.

There’s no guarantee that any asset will recover. But historically, some of the biggest crypto gains started with moves made during market crashes. That’s why patience, research, and timing matter as much as price.

How to Find Cryptos to Buy in the Bear Market

Those who do decide to invest during a bear market must educate themselves. That’s why we’d like to explain three ways investors can evaluate crypto tokens during a downturn:

Use Technical Analysis to Identify Support

A popular approach for finding the best long-term crypto projects is to employ technical analysis. You’ll analyze an asset’s historical price movements to identify where the price could go.

Another common tactic is to determine a coin or token’s support level, which is a specific price point that has historically supported the price.

When an asset has a support level, it indicates a lot of buying pressure around that price point. Ultimately, we consider this to be a high-probability rebound area.

Be Aware of Trending Cryptos on Social Media

Many of the best cryptos to buy on X are ideal for bear markets since they have the most extensive community backing. Although this may not mean they can provide market-beating returns, these cryptos can often more effectively withstand adverse conditions.

Look for Projects with a Unique Selling Point (USP)

Finally, traders and investors should also search for coins that offer distinct use cases. These cryptos with a core group of users continue to require them regardless of market conditions.

Final Thoughts

As we’ve seen, buying crypto during a bear market is not easy. Yet, it can open doors to interesting opportunities. The presale tokens and launched projects we chose have strong fundamentals, active development, and the potential to recover when the market turns.

That said, you have to remember that bear markets come with higher risk. Not every project will survive, and price volatility can remain high for a while. Always do your own research, never invest more than you can afford to lose, and focus on long-term value over short-term hype.

If you’re looking for a standout presale project to watch, check out Solaxy. This Layer 2 solution, built on Solana, aims to fix major ecosystem issues while still in its early stages.

Visit Solaxy

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