Trump Media & Crypto.com Unveil $250M ‘America‑First’ Digital Asset ETF Suite

Author

Hongji Feng

Author

Hongji Feng

About Author

Hongji is a crypto and tech reporter. He graduated from Northwestern University's Medill School of Journalism with a Bachelor's and a Master's. He has previously interned at HTX (Huobi Global),...

Author Profile

Share

Copied

Last updated: 

April 21, 2025

Why Trust Cryptonews

Cryptonews has covered the cryptocurrency industry topics since 2017, aiming to provide informative insights to our readers. Our journalists and analysts have extensive experience in market analysis and blockchain technologies. We strive to maintain high editorial standards, focusing on factual accuracy and balanced reporting across all areas - from cryptocurrencies and blockchain projects to industry events, products, and technological developments. Our ongoing presence in the industry reflects our commitment to delivering relevant information in the evolving world of digital assets. Read more about Cryptonews

In a press release announced on April 22, Trump Media and Technology Group has finalized an agreement with Crypto.com and Yorkville America Digital to develop a suite of exchange-traded funds.

The funds, to be launched under the Truth.Fi brand, will combine exposure to digital assets with investments in U.S.-focused sectors such as energy.

They will be made available through Foris Capital US LLC, the broker-dealer arm of Crypto.com, pending regulatory approvals.

Trump Media Expands Into Financial Products With ETF Deal

The arrangement follows a preliminary agreement signed in March. Davis Polk & Wardwell LLP is advising the parties on the structuring and launch.

The partnership is part of a broader push by Trump Media into financial services. “This agreement is a major step forward in diversifying TMTG into financial services and digital assets,” said CEO Devin Nunes.

“We’re gratified to work with great partners, Crypto.com and Yorkville America Digital, and look forward to bringing ETFs to the market for investors who believe both the American economy and digital assets are poised for tremendous growth,” said Nunes.

Crypto.com CEO Kris Marszalek called the deal “a testament” to the firm’s ability to link crypto with traditional finance infrastructure. Yorkville CEO Troy Rillo said the funds will reflect the firm’s America-first strategy.

Crypto Platforms Take on Traditional Roles

Plans include a parallel rollout of separately managed accounts. Trump Media said it expects to invest in the products using internal capital held by Charles Schwab, with a financial commitment of up to $250 million.

The initiative positions Trump Media to tap rising institutional and retail demand for digital exposure through regulated formats.

It illustrates how politically affiliated ventures are beginning to expand into financial services using digital tools as entry points.

By pairing digital assets with an “America First” investment thesis, the fund suite positions itself as a statement, channeling investor sentiment into thematic exposure.

It also shows how crypto infrastructure is being repurposed to serve broader financial ambitions. With platforms like Crypto.com taking on distribution roles typically held by traditional brokerages, new pipelines are emerging that bypass legacy institutions altogether.