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4% of Nocoiners Plan to Buy Cryptocurrencies – Survey

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Journalist

Sead Fadilpašić

Journalist

Sead Fadilpašić

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Sead specializes in writing factual and informative articles to help the public navigate the ever-changing world of crypto. He has extensive experience in the blockchain industry, where he has served...

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Last updated:

June 26, 2023

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The crypto craze is not completely over yet, although the explosion in prices and the aftermath have settled: 75% of a survey respondents have now heard of cryptocurrencies, 50% of them know what cryptocurrencies are, and 4% of nocoiners plan to buy some in the next six months, claims Dalia, a Berlin-based survey startup.

In a rapid survey around 29,000 people connected to the internet participated, across 8 of the largest cryptocurrency markets: US, UK, Germany, Brazil, Japan, South Korea, China and India.

Almost three quarters of all respondents say they have at least heard of cryptocurrencies. South Korea, at 87%, and Japan at 83% are furthest ahead in cryptocurrency awareness, but even the lowest-ranking Brazil (60%) boasts wide-spread awareness. A total average of half of all respondents really know what cryptocurrencies are, and Japan and Korea are leading in this again.

However, cryptocurrencies are not so widely adopted: on average, 4% of responding nocoiners expressed their intention on buying crypto, with the positions now reversed: Japan and Korea are the lowest-ranking per interest in buying. It must be noted, however, that 7% of the participants already own cryptocurrency, and the highest number of those comes from Japan, which may indicate that most early adopters are already on board.

Cryptocurrency is a male-dominated field, and men rank higher across all categories; the highest gap was among knowledge, which was at 11% on average. However, the gender disparities are greater in the Western countries than in the east, as the percentage in Eastern countries is in the single digits.