Guest Contributors
We occasionally invite industry experts and thought leaders to share their insights on emerging trends in crypto and blockchain. Their opinions are their own, and we’re proud to showcase a variety of perspectives to keep you informed.

Elena Tzvetinova 
Chief Operating Officer at Eunice
Elena Tzvetinova is the Chief Operating Officer at Eunice, a role she has held since October 2022. Prior to this, she served as Managing Legal Counsel at NatWest from June 2011 to October 2022, where she led various Environmental, Social, and Governance (ESG) initiatives. Before her tenure at NatWest, Elena worked as an Associate in Project & Development ...
Elena Tzvetinova is the Chief Operating Officer at Eunice, a role she has held since October 2022. Prior to this, she served as Managing Legal Counsel at NatWest from June 2011 to October 2022, where she led various Environmental, Social, and Governance (ESG) initiatives. Before her tenure at NatWest, Elena worked as an Associate in Project & Development Finance at Shearman & Sterling LLP and as an Associate in Corporate at Freshfields Bruckhaus Deringer. She holds a Bachelor of Laws with First Class Honours from Victoria University in Wellington. In addition to her role at Eunice, Elena co-leads the Environmental, Social, and Governance (ESG) Working Group at CryptoUK, focusing on promoting ESG principles within the crypto industry.
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