Telegram Embraces Crypto for In-App Ad Purchases

Messaging app Telegram announced that in-app advertisements can be purchased using Toncoin, the TON blockchain’s native crypto.

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Under this strategy , the app will begin allocating 50% of ad revenue generated within public channels directly to their owners.

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Telegram chosen TON for its features including minimal transaction fees, processing speeds, and a record capacity for transactions per second.

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