{"id":89277,"date":"2022-09-30T05:56:00","date_gmt":"2022-09-30T05:56:00","guid":{"rendered":"https:\/\/cn.cryptonews.com\/?p=89277"},"modified":"2023-06-26T11:27:03","modified_gmt":"2023-06-26T11:27:03","slug":"xiang-yao-yi-fen-jia-zhi-100-wan-mei-yuan-de-jia-mi-huo-bi-gong-zuo-ma-yuan-yu-zhou-shou-xi-zhu-guan-shi-dang-jin-feng-mi-yi-shi-de-zhi-wei","status":"publish","type":"post","link":"https:\/\/cryptonews.com\/cn\/news\/xiang-yao-yi-fen-jia-zhi-100-wan-mei-yuan-de-jia-mi-huo-bi-gong-zuo-ma-yuan-yu-zhou-shou-xi-zhu-guan-shi-dang-jin-feng-mi-yi-shi-de-zhi-wei\/","title":{"rendered":"\u60f3\u8981\u4e00\u4efd\u4ef7\u503c 100 \u4e07\u7f8e\u5143\u7684\u52a0\u5bc6\u8d27\u5e01\u5de5\u4f5c\u5417\uff1f\u5143\u5b87\u5b99\u9996\u5e2d\u4e3b\u7ba1\u662f\u5f53\u4eca\u98ce\u9761\u4e00\u65f6\u7684\u804c\u4f4d"},"content":{"rendered":"
\"\"<\/figure>

元宇宙科技继续在知名品牌当中风靡一时，这些品牌现在正发放数百万美元的薪水给所谓的“元宇宙首席主管” (chief metaverse officers\/ CMO)，以求制定他们采用元宇宙的策略。<\/p>

据彭博社报导，迪士尼、宝洁 (P&G\/ Proctor & Gamble)、LVMH、Creative Artists Agency (CAA)、西班牙电信运营商 Telefonica SA 和婚礼登记零售商 Crate & Barrel 等品牌都在最近投资了元宇宙首席主管 (CMO) 这个职位。<\/p>

这些公司虽然各自都修改了其 CMO 的职位描述，但都正在对此一职位进行任命，以期在采用此项新兴科技方面不会落后他者。管理和咨询公司 McKinsey & Co. 的元宇宙工作之联合负责人 Hamza Khan 说：<\/p>

“品牌需要更贴近他们的客户，而元宇宙是实现这一目标的管道。与早期的电子商务相比，这一次众家品牌显得活跃很多，而且行动的起步也早很多。”<\/p><\/blockquote>

McKinsey 估计，到 2030 年，与虚拟世界相关的全球年度支出可能高达 5 兆美元。而 Gartner Inc. 的分析也支持这一观点，即元宇宙是下一个重大创新，并预测四分之一的人将在未来几年内每天花费至少一个小时在元宇宙中。<\/p>

尽管出现了“数位化的害怕错过 (FOMO\/ fear of missing out)”趋势，但由于该产业尚未证明自己是一个可以带来庞大收入者，因此公司在采用元宇宙方面仍然谨慎行事。彭博社发现，为了不限制公司得资源，新任命的元宇宙首席主管目前并不少见，尽管他们的薪水在某些任命的案例中仍高达数百万。<\/p>

众多公司已经推出了元宇宙的采用策略<\/strong><\/h2><\/span>

全球各地的公司并没有停止关注 Metaverse 科技，一些公司已经开始采取行动，在虚拟世界中建立重要的影响力。据《财富》报导，截至 2022 年，众家公司提交与元宇宙相关的商标申请数量已超过 2021 年在此类申请的全年总数。<\/p>

Mark Zuckerberg 的 Facebook 今年完成了对 Meta 的更名，并将其业务的重点转向了元宇宙科技，尽管一开始的发展并不顺利。沃尔玛 (Walmart)、星巴克和麦当劳等其他公司已经与元宇宙的公司建立了合作伙伴关系，以推出 NFT 的收藏组合或其他与元宇宙相关的计划。<\/p>

尽管更广泛的加密货币市场之价格暴跌，加密货币的市值从接近 3 兆美元的历史高位跌至 1 兆美元以下，但元宇宙产业目前已正在取得所有上述的这些进展。<\/p>","protected":false},"excerpt":{"rendered":"

元宇宙科技继&#32493 […]<\/p>\n","protected":false},"author":47,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,1],"tags":[],"editors":[2415],"sponsored_companies":[],"class_list":["post-89277","post","type-post","status-publish","format-standard","hentry","category-blockchain-news","category-news","editors-ada-chui"],"acf":[],"yoast_head":"\n\u60f3\u8981\u4e00\u4efd\u4ef7\u503c 100 \u4e07\u7f8e\u5143\u7684\u52a0\u5bc6\u8d27\u5e01\u5de5\u4f5c\u5417\uff1f\u5143\u5b87\u5b99\u9996\u5e2d\u4e3b\u7ba1\u662f\u5f53\u4eca\u98ce\u9761\u4e00\u65f6\u7684\u804c\u4f4d<\/title>\n<meta name=\"description\" content=\"元宇宙科技继续在知名品牌当中风靡一时，\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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